Choose Airtable if
- Your team wants a shared database it shapes field by field.
- You want to build interfaces on top of your data without code.
- Many people only need read-only access, which Team and Business plans don't charge for.
Compare
Continual vs Airtable
Airtable is a shared database you shape into interfaces. Continual builds the app around your process, with agents that do the follow-up.
Which fits
Different tools for different jobs.
Choose Continual if
- You want to describe the process and get an app built around it.
- You want agents to chase, draft and update records on a schedule, with a person approving what goes out.
- Your team is growing and you would rather pay for usage than per editor.
- You want your records in PostgreSQL and the app's source in a repository.
Side by side
How Continual and Airtable compare.
| Topic | Airtable | Continual |
|---|---|---|
| What you build | Databases, interfaces, automations and agents in one workspace | Business apps such as dashboards, client portals and internal tools, plus agents that do the recurring work |
| Who it's for | Teams across product, marketing, operations, sales, HR and finance | Business teams who want software shaped to how their company actually works |
| Data and records | Records live in bases: up to 50,000 per base on Team and 125,000 on Business | A managed PostgreSQL database for each branch that you can open in any database client |
| Screens | Interface Designer builds custom interfaces without code | The agent builds each screen from your description and changes it when you ask |
| Recurring work | Automations, with 25,000 runs a month per workspace on Team | Automations start the Continual agent on a schedule or when a connected service sends an event |
| Pricing model | Per seat for people who can edit. Team is $20 per seat a month billed annually, as of November 2026 | Start free, then pay for usage with credits shared across the workspace. No seats |
| Code and data access | Bases are reachable through Airtable's API, within your plan's limits | App source lives in your project repository, managed by Continual or connected to GitHub. Connect any database client to your data |
Airtable details come from Airtable's own website as of November 2026: www.airtable.com, www.airtable.com/platform/interface-designer, www.airtable.com/pricing, support.airtable.com/docs/airtable-plans.
Built with Continual
Software teams run their week on.
Clients & support
Client document checklist
See which clients still owe tax forms, statements and receipts, and prepare targeted reminders.
Google Drive · Dropbox · Gmail
Finance & operations
Month-end close checklist
Track close tasks, dependencies and evidence for each accounting period.
QuickBooks · Xero Accounting · Google Sheets
Clients & support
Scope change tracker
Compare new client requests with agreed scope and review proposed changes.
Gmail · Google Drive · Dropbox
Questions
What people ask first.
Is Continual a database?
Every Continual app sits on a managed PostgreSQL database, but you don't lay out tables by hand. You describe the work, and the agent builds the tables, screens and automations around it.
Can I bring my Airtable data with me?
Yes. Describe the base when you start. After you sign in, attach your data as a file in your first message, and Continual builds the records and views from it.
How does pricing compare?
Airtable charges per seat for people who can edit, and its Team plan is $20 per seat a month billed annually, as of November 2026. Continual charges for usage through credits shared across your workspace, so adding a collaborator never adds a seat.
Can a person approve what an agent does?
Yes. Tool permission rules can require a person to approve an action before it runs, and the agent asks for what it needs as a task.
Do I need to know how to code?
No. You describe the change in plain language and the agent makes it. The source is in your project repository if you ever want to look.
Get started
Run your company on software that keeps up.
Describe how your business should work. Continual builds it, then connects to your tools.